Software studio

Own products.Client software.

We ship our own apps — including Reel2Plan — and take client products from architecture to a live store listing.

Start a project See the work

From architecture to App Store and Google Play

iOSAndroidApp Store & PlayGDPR by designShipped in production

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Product

Live on iPhone

Reel in. Plan out.

Reel2Plan turns videos from YouTube, TikTok, Instagram, Facebook and X into executable plans — ingredients, workouts and steps you can check off.

Share a video from TikTok, Instagram, YouTube, Facebook or X — or paste the link.

Get a plan

The app detects cooking, training, DIY or lists and builds checkable steps tied back to the video.

Follow through

Work the plan, run the timer, pause anytime. Progress stays where you left it.

Open reel2plan.com

Reel2Plan on iPhone with plans in progress and a weekly overview

Studio

What we build

Own products

We take ideas all the way to the stores — like Reel2Plan. Discovery, architecture, release and iteration under one roof.

Client software

Native and cross-platform apps for iOS and Android. Clear scope, store compliance, maintainable code.

Engineering quality

Security, privacy and performance on real devices — designed in from the start, not added later.

Capabilities

From first sketch to store listing.

Native & cross-platform

Swift, Kotlin or a shared stack — chosen for the product, not for a trend.

Store-ready releases

Review guidelines, signing, crash-free launches. Shipping is part of the build, not a later panic.

Privacy in the architecture

Data minimisation, consent and on-device where it belongs — designed in, not bolted on.

Iterate after launch

Crash reporting, store feedback, the next slice. A live product is the start of the work.

Process

Four steps to a live app

Discovery

Scope, users, constraints. Native vs. cross-platform. What must ship first.

Architecture

Stack, data, auth, store rules. Decisions written down before the sprint clock starts.

Build & QA

Iterative delivery, device testing, CI. Features land when they are actually ready.

Release

Store submission, monitoring, iteration. Shipping is the start of the product, not the end.

Reel2Plan

Live product

iOS + Android

Platforms

GDPR

By design

Principles

How the studio works

Ship, then sharpen

A live listing beats a perfect prototype. We cut scope so something real can ship.

Real devices, real use

Phones in hand, not just simulators. Performance and UX are measured where people actually tap.

Decisions in writing

Written decisions, a visible timeline, one owner. You always know what ships next.

Have a product to ship?

Send a brief. You will get a clear plan — scope, stack and a realistic path to the stores.

Contact the studio